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Save the Date: New TrueBlue Program Launching May 10

04/17/2023

JetBlue’s highly anticipated new TrueBlue® loyalty program, which was announced last year, will officially launch on May 10, 2023. For new and existing TrueBlue members alike, JetBlue invites customers of all travel preferences—infrequent travelers to road warriors—to meet the new TrueBlue and start earning rewards sooner than ever before. From more points to more perks, there’s something for everyone in TrueBlue:

Something Borrowed, Something TrueBlue

The new TrueBlue borrows the best parts of our award-winning program while adding more of JetBlue’s unique identity and experience. Unlike most other loyalty programs, TrueBlue members will be able to earn meaningful rewards even before reaching TrueBlue Mosaic® status with new Perks You Pick™. And with tiles, our new tracking mechanism for status and perks, the more ways customers interact with JetBlue, the faster they’ll earn perks and Mosaic status, including new expanded levels of Mosaic.

Many JetBlue flight extras and add-ons, as well as eligible purchases1 on all JetBlue credit cards, now earn tiles, so everyone can find ways to be rewarded at JetBlue. Members also earn more when booking air, hotel and cruise packages from JetBlue Vacations, and cars, stays and activities from Paisly by JetBlue. Tiles can even be earned on American Airlines flights, thanks to the Northeast Alliance.

Something Old, Something New

TrueBlue will offer more value, new choices and unique personalization through a variety of all-new program aspects, including:

  • Tiles will become the new way to track and measure progress toward Mosaic status and perks.
  • Customizable Perks You Pick will reward TrueBlue members even before reaching Mosaic status.
  • Multiple levels of Mosaic, each with their own Mosaic Signature Perks and Perks You Pick, bring expanded rewards to JetBlue’s most loyal customers.
  • Combined spend counts with all JetBlue credit cards, including those in the US and Caribbean. Add up JetBlue travel spend and any eligible JetBlue credit card spend to unlock perks and Mosaic status.1,2
  • New JetBlue credit card enhancements on select cards bring new perks to cardholders.

However, we’re not messing with what’s tried and true. Here’s what you can continue to count on in the new TrueBlue:

  • Earning TrueBlue points on JetBlue, JetBlue Vacations, Paisly by JetBlue, JetBlue credit cards, American Airlines and TrueBlue partners.
  • Redeeming TrueBlue points for any seat, any time, on JetBlue-operated flights—with no blackout dates.
  • TrueBlue points never expiring.
  • Using Cash + Points to pay for JetBlue flights and JetBlue Vacations packages.
  • Combining points with friends and family through Points Pooling
  • Earning 2X points when booking on jetblue.com or the JetBlue app.
  • Mosaic members enjoying perks when traveling on American Airlines.3

To learn more about the new TrueBlue program, visit jetblue.com/newtrueblue.


1. Eligible travel spend excludes government taxes and fees and travel insurance. All net purchases are qualifying credit card spend. See TrueBlue Terms & Conditions and applicable cardmember agreement.

2. Separate, whole tiles earned individually from either travel or credit card spend will be combined in the tile tracker; however, travel and card spend will not be comingled towards earning any single whole tile.

3. Mosaic members traveling on American-operated flights get up to 2 free checked bags, free Main Cabin Extra at check-in (pending availability), free same day flight change, priority boarding, expedited security and dedicated check-in on American-operated flights. For the most up-to-date benefits, see: /airline-partners/american-airlines.

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